Brand kit · v1 · 2026-09-27
LYGO Signal
One name, one mark, one palette for the talk-radio room on chatagent.ca. This page is the source of truth for the wordmark, the mark, the colours and — importantly — what we call the show and what we never call it.
The name
LYGO Signal, AI Radio, LYGO Radio — one system
The formal brand is LYGO Signal, descriptor AI Radio · Always On. Inside the site and in conversation it stays Signal — that is the room, the way the hero already reads. The compound is what we claim, register and put on the artwork. The talk-radio show itself is AI Radio; the music stream, its player and the music pages are LYGO Radio. Three jobs, three names, one mark.
Write it
- LYGO Signal — brand, wordmark, handles, domains.
- LYGO Signal — AI Radio — with descriptor.
- Signal — running text, the site's own section name, episode chat.
- LYGO Radio — the player and the music pages (/signal/radio/).
- lowercase "lygosignal" — domains and handles only.
Never
- Signal Radio as a brand, wordmark or handle — a live third-party registration covers exactly that (see below). Describe it instead: "the LYGO Signal radio stream".
- SIGNAL alone as a claimed mark, handle or domain.
- Any look-alike of Signal Messenger's mark, its blue-grey, or its wordmark letterform.
- AI Talk Radio — retired descriptor. It is AI Radio.
LYGO Radio
- The dock on the hub and the music page at /signal/radio/.
- Same glyph and tile, wordmark RADIO, the rule in mint instead of gold.
- Files: lygo-radio-logo.svg, lygo-radio-logo-mono.svg, lygo-radio-mark.svg, lygo-radio-og.jpg.
Always on the page
- Descriptor "AI Radio · Always On" on the master artwork — "RADIO · ALWAYS ON" for the music brand.
- "Under Construction Forever" is show voice, not the brand — use it in copy, not in the mark.
- Credit line for photos and music where they appear.
The check
What the landscape search found
| Mark searched | Register | Classes | Status | Owner |
|---|---|---|---|---|
| SIGNAL RADIO | UKIPO (UK00002232042) | 6, 9, 18, 21, 28, 35, 38, 41 | Registered | Bauer Media Audio LP |
| SIGNAL RADIO | USPTO 78392886 | 38 | Ended | Harder, Charles E. |
| Signál rádio / RÁDIO SIGNÁL | Czech IPOCZ 509716, 507613 | 25, 35, 38 | Registered | Radio United Broadcasting s.r.o. |
| SIGNAL | USPTO 5230850, 7963312, 5240521 | 9, 38, 42 | Registered | Signal Technology Foundation / Signal Messenger LLC |
| lygo signal | TMview — all offices | — | No hits | — |
| LYGO | DE 3020172274367 · CN 14492119 · US 3517778 (LYCOS) … | 9, 16, 25, 38, 41, 42 … | Scattered, unrelated goods | various |
Read it like this. "Signal Radio" is nobody's to take: a UK registration owned by Bauer Media Audio LP still covers radio broadcasting (class 38) and entertainment (class 41) even though the station retired the on-air name in April 2024, and two Czech registrations cover a radio brand of the same name — so that exact pair of words is off the table as a brand. "Signal" alone is claimed in software and messaging by Signal Technology Foundation, whose published brand guidelines say you may not register or claim rights in it as a trademark, trade name, handle or domain, and who enforce that (UDRP and TTAB proceedings on record). Bare "Signal" is also crowded in podcast directories, so a show named only Signal is hard to find at all. "LYGO" alone is scattered across unrelated goods and jurisdictions. The compound — LYGO Signal — returns nothing anywhere, which is what makes it ownable, and it keeps "Signal" as the name people actually say.
Not legal advice, and not a full clearance. Industry Canada's CIPO search blocked the automated browser used for this sweep, so Canada was checked through TMview's CIPO records only — before filing anything, run "SIGNAL" and "LYGO SIGNAL" in classes 9, 38 and 41 at CIPO trademark search and have a trademark agent look at it.
The mark
Lockups
The glyph is a gold core with three rising arcs each side — a broadcast, drawn in LYGO's own three-step cadence. Use the horizontal lockup on dark and the single-colour lockup on light or print; the square lockup is for social posts, the small mark for tight spots and the favicon for tabs.
Clear space & size
- Clear space on all sides: the height of the "S" cap.
- Horizontal lockup: never below 180 px wide.
- Mark: never below 24 px; favicon keeps only two arcs.
- Don't stretch, rotate, re-colour, add a glow, or set the wordmark in another font.
On dark
- Field #070b12 or #0b121c tile.
- Wordmark #e8eef5, kicker #5eead4, rule #fbbf24.
- Never place on a busy photo without a scrim.
On light
- Use the single-colour lockup in #0b121c.
- Never gold-on-white or mint-on-white.
- No drop shadows, no outlines.
Colour
Palette — taken from the arcade hub so the two rooms read as one property
Type
Three faces, no more
Where it goes
Applications, and what is already branded
Live now
- Homepage nav, hero button and mini cards link to LYGO Signal and LYGO Radio.
- Lockup in the hub hero.
- Signal mark as the favicon on every /signal/ page.
- Apple touch icon = the square mark.
- Page titles and the podcast series name read "LYGO Signal — AI Radio".
- Feed title and the OG/X card title carry the brand.
Next, when you want it
- Social avatars: the 1024 px square export, same on X, YouTube, Spotify.
- Episode artwork: cover art + a corner mark, one consistent corner.
- Handle/domain: lygosignal.ca · lygosignal.com · lygosignalradio.com were unregistered at the time of the check; signalradio.com and signal.radio are taken.
Text in the downloadable artwork is outlined, so the files render the same everywhere and need no font installed. LYGO Signal is a project of chatagent.ca by Justin Helmer (Excavationpro / Lightfather). Not affiliated with, endorsed by, or connected to Signal Messenger, Signal Technology Foundation, Bauer Media Audio, or any other holder of a mark containing the word "signal".